PJ Jonas, her husband, Jim, and their eight adorable children all share one passion. They like making soap – goat milk soap to be precise. What started out as a couple of goats and a unique hobby quickly turned into a full-fledged, reputable business. Read on to hear PJ’s story and her thoughts on … [Read more...]
What Small Brands Do That Big Names Can’t
To promote your small business, you probably already have some online presence, such as a website or web-based ads. You may even have other promotional materials such as billboards, business signs or brochures. If so, you already have marketing materials. But you don’t necessarily have a marketable … [Read more...]
The Basics on How to Handle A Crisis On Social Media
As technology and social media grows, new problems arise. For example, responding to something on social media and how it should be handled. First thing you should do is determine if it is actually a crisis or a small complaint and go from there. Always keep cool and make sure to have a plan, don't … [Read more...]
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