Is your Ecommerce plan causing major problems for you small business? Does it seem like It is more work than is necessary? Well it may be time to update. There are a couple tips and issues that show you when it is time to update to something that is more efficient.

Key Takeaways:

• Integration and difficult manual processes are significant factors that might slow your ecommerace business growth and have to be addressed in your business.
• At the end of the day, you’ll want a platform that will expedite customer service to cater to the growing trend of increased mobile use
• In order to have growth, your business will need ongoing support including marketing, sales and services, like click fraud analytics.

“Given ecommerce’s steady growth, it’s increasingly necessary to upgrade to an ecommerce platform so that you can bypass labor-intensive processes.”

https://www.entrepreneur.com/article/284416?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+entrepreneur%2Flatest+%28Entrepreneur%29

Want a wider reach to a greater audience and potential customer base this holiday season? Well Facebook can provide just that, but their are some tips that you must follow. Creating a strong visual appealing Facebook along with a detailed calendar of events is just one way to really market during this important holiday season.

Key Takeaways:

• Plan your holiday marketing strategy in advance.
• Create content that will generate maximum shares, using photos, gifs and videos to grab customer’s attention.
• Use Facebook features to enhance your business, such as creating offers and using Facebook Live.

“When planning your holiday posts, keep in mind that Facebook is a visual platform.”

http://www.socialmediaexaminer.com/10-facebook-marketing-tips-for-the-holiday-season/

Did you know that most people will actually judge a brand before they even know what the brand sells? The truth is a little shocking but the name says it all for a particular brand. In a recent study, it was determined that certain sounds can carry a certain association. In order to learn more, check out this article.

Key Takeaways:

• Again, this is sound symbolism in action. People simply have an intuitive feeling that certain sounds match certain characteristics, like weight or or sharpness.
• Indeed, certain sounds carry certain associations, even when we don’t know what the words mean.
• Names matter. Especially in an increasingly competitive market, it’s important for startups to make sure that their brand name consists of sounds that are congruent with their message.

“People simply have an intuitive feeling that certain sounds match certain characteristics, like weight or or sharpness.”

https://www.entrepreneur.com/article/284106?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+entrepreneur%2Flatest+%28Entrepreneur%29

Would you believe that to have more productive and happy employees all it would take is to invest in creativity and design? Well a recent study says just that, and it does seem that simple. In a survey that is what over 5000 employees believed was important, you should be listening.

Key Takeaways:

• Adobe’s 2016 global study on creativity shows that investing in creativity is more important than ever–tangible benefits range from higher income to greater national competitiveness and productivity.
• The study surveyed 5,000 adults throughout five countries, and links creativity with personal and professional success.
• Eighty-five percent of U.S. respondents say creativity makes them better leaders, parents and students. People who identify as creators globally report household income that is 13 percent higher than non-creators.

“Creativity delivers benefits for creators, economy and society”

http://www.inc.com/linda-naiman/want-happier-more-productive-employees-invest-more-in-creativity-and-design.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+home%2Fupdates+%28Inc.com%29

Now a day kids are able to maneuver new apps like it is nothing, they use all the popular apps, but what about the one who makes them successful. LinkedINn provides a great opportunity for children and teens to get ahead in the world. It is important for parents to push their children to use this app.

Key Takeaways:

• If you are a parent, you probably wonder (or worry) what your kids are doing online and how it might impact their future.
• if your kids start using LinkedIn at a younger age, even just casually, they can get some great benefits out of it.
• If your kids are old enough to be thinking seriously about what they want to do “when they grow up,” follow these four easy tips to help them on LinkedIn.

“If you’re a parent, you want your kids to be successful, and chances are are you wonder (or worry) what they’re doing online. Maybe you aren’t sure you even know all the social media platforms they use.”

http://www.inc.com/bill-murphy-jr/your-kids-use-snapchat-facebook-and-instagram-want-them-to-be-successful-get-the.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+home%2Fupdates+%28Inc.com%29

In competitive markets, brands are challenged to differentiate. And when many competitors are already delivering satisfying experiences, meeting customer expectations is no longer enough to drive success. Unique, fun, and compelling experiences can help brands stand out and maintain relevance. However, rather than differentiating in thoughtful and creative ways, too many brands are still adding to the information overload with generic messages, campaigns, and initiatives. They’re missing ripe opportunities to make a stronger impression, simplify the complex, make everyday tasks more fun—and win new fans in the process.

Key Takeaways:

• You probably will notice that native brand experiences put the focus back on to the consumer rather than the brand.
• Brands that incorporate native brand experiences into their global content strategy will be set up for success now and in the future.
• Brands that’re winning this battle understand that control of messages has shifted to the consumer, so it is imperative to speak to them in their language and on their terms.

“It’s no secret that consumers aren’t responding to the usual thirty-second TV ad or fifteen-second YouTube pre-roll clip, and for a good reason; in an age of customization and on-demand content, traditional ads serve as a clunky barrier to what the viewer actually wants to see”

http://www.inc.com/dj-skee/want-to-engage-consumers-take-your-brand-out-of-the-spotlight.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+home%2Fupdates+%28Inc.com%29