Marketers can get ahead of the game by adopting 360 videos.A 360 video experience is as close to a real-life experience as is currently possible. Major companies like TOMS and HBO have already taken advantage of this new technology. Businesses like restaurants, realtors, and charities can really benefit from 360 videos especially if the post them on platforms such as youtube or facebook. Ryan Bell of VRScout and the director of the Help Erase Project recommends exploring Google’s tilt brush, a GoPro, Samsung Gear 360, Nikon’s Keymission, and the Vuze camera in order to be properly equipped for 360 Videos.
Key Takeaways:
- He goes on to share that real estate agents can even use a 360 real estate app from Zillow to showcase properties for sale or rent.
- Causes such as ERASE Child Trafficking documentary can also take advantage of 360 video to share different narratives from the perspectives of characters in the film.
- Ryan agrees that restaurants can show what the kitchen atmosphere is like during prime time, and events or conferences can share all kinds of experiences in 360.
“In this episode, I interview Ryan Anderson Bell of VRScout, a firm that connects Hollywood to the world of virtual reality.”
http://www.socialmediaexaminer.com/360-video-for-marketers-what-you-need-know-ryan-anderson-bell/
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