A certain amount of prescience is needed to determine the future of your brand. You have to sit down and ask, “Why?” Will this product add value? Is it relevant? Moreover, always thinks from all perspectives. That Means from viewer, to user, to just plain fans! Having covered your bases and thought from all angles, go ahead and take the risk. Failure could be around the corner, but success is also on the other side waiting if your brand hits it big!
- Imagine how horrible it would be if you are in one of these VR experiences in some magical land, and all of a sudden, an advertisement for Ritz Crackers pops up.
- Investing in good 3D print designers, skilled 360 videographers, or good marketers who are actively researching and pioneering the industry is key to avoiding rookie errors.
- Now is the time for your brand to do a little exploring and your business to do some technology innovation education.
“Today brands are passively interacting with their consumers and it’s not enough to build loyal fans.”